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Aix Coffee Culture Research Center Coffee Industry Masters come

Aix Coffee Culture Research Center Coffee Industry Masters come

In the 2014 World Cup, a French coffee brand supported the French football team with countless coffees, bringing Aix Coffee into the eyes of more people and conquering more people's taste buds. The brand, which has been adhering to the professional coffee chain, has been deeply cultivated in the Shenzhen market for six years and has opened 12 stores. What kind of battle will be in the next six years? November 27, 2014 is Egypt.

2014-12-01
Research report on the Development trend of Korean Coffee shops in China

Research report on the Development trend of Korean Coffee shops in China

In the traditional impression, the European and American coffee shop brand Starbucks has been the "coffee shop scenery" in major cities for a long time, but in recent years, similar to popular film and television dramas, fashion clothing and other fields, there has also been a "Korean wave" in the coffee shop field.

2014-08-19
Can McDonald's Coffee challenge Starbucks Coffee?

Can McDonald's Coffee challenge Starbucks Coffee?

What do you think of a brand that is not a coffee attribute and suddenly sells coffee? Most of the reaction was strange, why did he sell coffee? Can he ever sell Starbucks? Maybe we all think it's impossible, but in fact, the brand has made a move in the market. A brand that does not sell coffee has launched a challenge to the core brand that sells coffee, and has led to the emergence of the other side.

2015-08-13
What does the MY ZONE COFFEE join brand rely on to quickly realize the national layout of round A financing?

What does the MY ZONE COFFEE join brand rely on to quickly realize the national layout of round A financing?

In this special era of upgrading and embracing the Internet in various industries, everyone is busy with transformation, looking for projects and looking for investment. This is especially true in the catering industry. Many foreign intruders have brought brand-new ideas to the whole industry. Emerging brands continue to emerge, traditional brands have been reformed, and competition has intensified. In this relatively chaotic market, MY ZONE COFFEE (my local coffee)

2015-11-27
Starbucks faces Challenge: multi-Coffee Brands compete for Chinese Market

Starbucks faces Challenge: multi-Coffee Brands compete for Chinese Market

Starbucks is always a brand with no shortage of topics. Recently, there are media reports in the United States, a Chicago woman sued Starbucks for $5 million because there were too many ice cubes in cold drinks. The news drew attention to Starbucks, which was widely questioned about its high pricing in China. A large amount of money is claimed for more ice in a drink, which is for Chinese consumers

2016-08-17
Talk about Chinese Coffee Market where is the way of Hainan Coffee Industry?

Talk about Chinese Coffee Market where is the way of Hainan Coffee Industry?

Hainan coffee tourism consumption accounts for 90%. Some data show that the space of China's coffee market will continue to expand and will enter a period of rapid growth in the next 10 years. By 2020, the consumption of Chinese coffee market is expected to reach 300 billion yuan. So, what is the current situation of Hainan's local coffee market? Recently, the reporter investigated and learned that Hainan coffee is very promising. Chengmai and Wanning have issued policies to encourage farmers.

2015-01-13
An article to understand China's

An article to understand China's "coffee" ecology: competition among China, South Korea and the United States

With the entry of Starbucks and other international brands, the Chinese coffee market is showing a lively scene, at the same time, the Chinese coffee consumer group is also growing. In recent years, with their accurate market positioning and unique business model, some emerging coffee brands have gradually broken the monopoly position of established enterprises such as Starbucks and Shangdao Coffee in the market, thus driving the whole coffee.

2015-11-06
Coffee exported from Indonesia to China increases by 20% a year.

Coffee exported from Indonesia to China increases by 20% a year.

The reporter learned from the "comparable" coffee general agent in China that all comparable products sold in China are imported from Indonesia, and since it entered the Chinese market in 2012, it has achieved high growth at a rate of 30%, 40%, and has become the third brand in the domestic market.

2014-06-10
Introduction of Hougu Coffee Brand of Hougu Coffee Company

Introduction of Hougu Coffee Brand of Hougu Coffee Company

Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee has a profound Chinese cultural heritage, absorbing the cultural traditions of Taoism and Confucianism. The meaning of Hougu comes from the moral Sutra, and the latter represents the king as the queen.

2015-11-30
From Kopi Luwak to Starbucks to Brand Marketing

From Kopi Luwak to Starbucks to Brand Marketing

Starbucks began its strategic transformation in the past two years, and after the trademark further simplified the image of the banshee, it accelerated the pace of expansion. It is said that there were more than 90 companies in China last year.

2014-05-23
A number of chain brands in Fuzhou entered the coffee market

A number of chain brands in Fuzhou entered the coffee market

The entry of wheat coffee makes Fuzhou coffee war more exciting. It is understood that since May this year, Wallace, the largest local fast food restaurant in Fuzhou, has also begun to upgrade its restaurant and enter the coffee market. Its two stores in the urban area have been renovated and launched coffee products.

2014-05-30
[analysis] imitating the high risk of

[analysis] imitating the high risk of "Brother": is Hanfeng Cafe really suitable for you?

Analysis of the rapid development of Korean coffee in recent years, in addition to such as diffuse coffee, coffee accompany you and other well-known brands, shanzhai brands are also emerging one after another, blooming everywhere. There are still many problems behind the popularity of Korean coffee, the cost is high, the pressure is high, and the core competitiveness needs to be further cultivated. What is the current market environment for Korean coffee? Where is the bottleneck? What are the prospects? I want to open a Korean coffee restaurant.

2015-08-06
Cafes should be

Cafes should be "a perfect match" across the border.

Cross-border mash-up has been played with unboiled water in the past two years. In cross-border cooperation, cafes seem to be favored by businesses. From Macy's in the United States to the introduction of cafes, to Starbucks Coffee in conjunction with Uniqlo flagship stores, to China Merchants Bank and Korean chain Coffee to work with you to create a new business model of coffee banks, recently, there are e-commerce cafes and cafes that can be purchased online in Hangzhou.

2015-05-04
After the coffee accompanies you, the coffee shop on the island is trapped and the tide coffee shop joins the market

After the coffee accompanies you, the coffee shop on the island is trapped and the tide coffee shop joins the market

Recently, Shangdao Coffee has fallen into the tide of closing stores, many franchisees have withdrawn from the franchise system, and the news of setting up their own doors has occupied the headlines of the industry. this is another bloodshed in the coffee joining market after coffee accompanies you. Coffee accompanies you and Shangdao Coffee. In the coffee chain, one is Korean upstart, the other is Taiwan ace. In China, this is recognized as the largest in the world in the next 10 years.

2015-07-18
Chinese Coffee Market Aix Coffee plans to enter Guangzhou Market

Chinese Coffee Market Aix Coffee plans to enter Guangzhou Market

In recent years, the population and market of coffee consumers in China have shown a trend of rapid growth, especially in the cities of Beijing, Guangzhou, Shenzhen and coastal first-tier cities, whose annual per capita consumption is increasing at a rate of 30%, far exceeding the annual growth rate of world coffee consumption. It is estimated that by 2020, China will become a big coffee consumer in the world equivalent to Japan. With such an opportunity, major brands at home and abroad are facing the big coffee market.

2014-11-25
The trend of Coffee in China the Chinese coffee market is expanding at a rate of more than 30% a year.

The trend of Coffee in China the Chinese coffee market is expanding at a rate of more than 30% a year.

According to the China report Hall, coffee shops have sprung up in the streets of major cities in China in the past decade, especially with the entry of Starbucks, Shangdao and other large enterprise groups, the market is showing a lively scene. We can find that the consumer group of coffee is gradually growing, the coffee culture is gradually taking shape in inland cities, and every year the domestic coffee

2015-03-16
Introduction of German Grant Coffee Brand

Introduction of German Grant Coffee Brand

Grant coffee GrandosCoffee: a famous coffee brand in Germany. Launch a series of cappuccino coffee, fragrant and mellow. It is common in the market for its carry-on packaging. Introduce: Grant (GRANDOS COFFEE) is a famous coffee brand in Germany, it launches a series of cappuccino coffee, fragrant alcohol, its carry-on bag packaging is common on the market. When drinking, just inject it into the boil.

2015-03-09
How big is the market for cafes? Express Hotel should also be involved in 7 days.

How big is the market for cafes? Express Hotel should also be involved in 7 days.

Guide to Ka Xiang: in the increasingly mature domestic coffee market, all enterprises want to get involved in the coffee industry and get a piece of the pie. Watching the coffee accompany you and finally withdraw quickly because of mismanagement, why do entrepreneurs still go to this circle? Let's see what the chairman of Express Hotel says. As Platinum Tao Group, which has the largest number of hotel brands in China and focuses on experiencing consumer innovation, it began in October last year.

2015-09-12
Vancouver Coffee Brand

Vancouver Coffee Brand "East March" Toronto has ambitious plans to expand to 10 stores

Vancouver Coffee brands announced this week that they would begin a major domestic expansion. The company will soon open its first branch in the Toronto area, as well as a logistics and training center in North York, enough to support the operation of 10 stores. JJ Bean is ready to play a big role in Toronto and plans to open a second Toronto store by the end of September.

2016-08-11
The coffee shop opened by the post-90s generation Starbucks executives are

The coffee shop opened by the post-90s generation Starbucks executives are "scared"

On the morning of August 26th, MY ZONE COFFEE (my local coffee), located in Lupang International style Street in Qingdao, opened on time as usual. MY ZONE COFFEE, which has been full every day since its opening, has welcomed a different line of customers: Starbucks team! Why did the Starbucks team, which accounts for half of China's coffee chain market, come to MY ZONE COFFEE? MY ZONE COFFE

2015-08-29
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